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UX research
Find the right problem.I enter the work where it happens—interviews, contextual inquiry, working-session replays, usability studies, and mixed evidence—then build a grounded model of what people are trying to accomplish.
aka / buttons
/ mixed methods + technical platforms + product leadership = decisions teams can act on
I study complex work closely enough to reveal the model underneath it, then help multidisciplinary teams turn that evidence into product decisions, shared ownership, and sustained delivery.
I enter the work where it happens—interviews, contextual inquiry, working-session replays, usability studies, and mixed evidence—then build a grounded model of what people are trying to accomplish.
I help teams agree on the problem, choose what to build first, assign ownership, and keep learning as the work ships.